Make quicker and better decisions through value proposition design, business modeling, customer discovery, and progress review.
We Assess Your Business Using the Business Model Canvas which is a strategic management and lean startup template for developing new or documenting existing business models. It is a visual chart with elements describing a firm’s or product’s value propositions, infrastructure, customers, and finances. It assists firms in aligning their activities by illustrating potential trade-offs.
Value Proposition Design
A value proposition is a promise of value to be delivered, communicated, and acknowledged. It is also a belief from the customer about how value (benefit) will be delivered, experienced and acquired.
A value proposition can apply to an entire organization, or parts thereof, or customer accounts, or products or services.
Customer discovery first captures the business vision and turns it into a series of business model hypotheses. Then it develops a plan to test customer reactions to these hypotheses and turns them into facts.
Customer validation tests whether the resulting business model is repeatable and scalable.
Customer creation is the start of execution. It builds end-user demand and drives it into the sales channel to scale the business.
Company building transitions the organization from a business idea to a company focused on executing a validated model.